Chloride Exide Ltd -Sauti Sol's "Lipala" Dance 'Meme':Are Kenyan Corporates Catching up on Social Media Trends?

Music Videos are becoming a powerful tool in modern day business environment especially in the social media scene, ever heard of  viral video meme remakes of Psys Gangnam , Beyonce's " All The Single Ladies” Carly Rae Jepson’s “Call Me Maybe,” and now the" Sha Nay Nay"(made after the legendary Martin Lawrence character 'Sheneneh Jenkins')  dance trending in the USA. Well corporates and Ad Agencies in the West have discovered the powerful marketing effect available in such self made videos and have gone ahead to make renditions of the same shedding the all suit and tie perception and painting themselves as Social, Friendly, Caring, Engaging...




A Kenyan firm Chloride Exide Ltd with marked presence in the East African Region has caught up on the trend.Here is a video of the firms employees dancing the  MTV EMA best African Act Award 2014 winner " Sauti Sols"

Lipala Dance !The video has over 4,000 views as at 30 October, 2014 though it was published on 27 October, 2014.Will it go viral? talk about free advertisement !

Watch 'Verax" -Edward Snowdens Movie on Youtube

Verax is a five minute YouTube make believe movie trying to create conversation that the ex CIA Spy Edward Snowden may have had  with Chinese authorities at the Mira Hotel in Hong Kong.The amateur movie beats hollywood to a high drama movie surrounding the "rogue spy " Edward Snowden and is expected to go viral on the internet.The reality though is that "Verax" rather than satiate curiosity may just create the grounds for major movie on the controversial ex CIA Spy who has exposed Washington and the Obama Administration to major embarrasing diplomatic fiasco both among perceived foes and friends withthe EU expressing shock at the allegations that the USA has been spying on its European Allies and its member states.

However lets face it-spying never died down it went tech after the cold war and all those Countries exclaiming shock have major skeletons in their closets.Its one thing to speak what is amusing to the media and its quite another behind those sealed "secret/intelligence briefings or meetings"that each Country has.Furthermore if a Country has not been doing it,trust me they wish they had!

Amnesty TV Channel On YouTube

Human Rights enthusiast and like minded persons will be pleased to know that Amnesty online has launched Amnesty TV a video magazine show that mixes satirical comedy, campaign stunts, short documentaries, outspoken opinion and real news on YouTube. The show will be produced on fortnightly basis with a 15 minutes programmes.
Amnesty TV at url  http://www.youtube.com/amnestytv is being launched today with  the first of the fortnightly 15 minute programmes being aired.The first program will feature the human rights stories of the day, using big names, mischief and satire. This week, there will be some recreations of the horrendously violent techniques sactioned for security guards to use in removals, a message from Aung San Suu Kyi, a segment on freedom of information from Wikipedia cofounder Jimmy Wales, and an attempt to persuade the ambassadors from countries such as Saudi Arabia, China and North Korea to sign Amnesty Internationals 50th birthday card.

Quite some interesting development , i must say!